Marketing 2011: Unveiling the Banner
Big
Kick-off to the Marketing Department’s
40th Anniversary Year
The
Department of Marketing at University of Strathclyde Business School on
Tuesday 25 January 2011 held the first of a series of events planned to
mark its 40 years of pioneering leadership in providing marketing
education in the UK and internationally.
The event, the unveiling of the 40th Anniversary Banner, was hosted
by the current staff and students of the Department and it attracted
scores of invited guests from the UK and abroad. Among these are
Professor Susan Hart, Dean of the Strathclyde Business School and past
Head of the Marketing Department, Emeritus Professor Michael Baker,
Founding Head of Department, and Mr Scott Taylor, Chief Executive of the
Glasgow City Marketing Bureau.
The
Chartered Institute of Marketing, which also marks its centenary in
2011, was represented by Mr Douglas Vinton (Chairman, CIM Edinburgh), Mr
Jim Driver, and Ms Claire Dunning (CIM National Trustee and former
President of the Glasgow Chamber of Commerce). There was also
representation from the Department’s international peers, notably
Professor Bodo Schlegelmilch of the Vienna University of Economics and
Business and Professor Brock Smith of the University of Victoria,
Canada. Also gracing the occasion were former staff of the Marketing
Department (notably Professor Sara Carter, Dr Jim Hamill, Dr John Webb,
Keith Crosier, Ken Bernard, and Elaine Collinson) and some alumni
(notably Ms Melissa McCrindle and Ms Julie Ramsey).
In
his brief welcome remarks, Professor Kevin Ibeh, current Head of the
Marketing Department underlined that the Anniversary year aims to
celebrate the Department’s contributions and proud heritage;
reinvigorate links with alumni, ex-staff and corporate partners in the
UK and internationally; and recommit the Department to the challenge of
sustaining its position as a top international Marketing Department both
in European terms and global terms. The Founding Head of Marketing
Department, Professor Michael Baker, also briefly traced the early
history of the Department, and expressed his delight that the labours of
heroes past had allowed the modest acorn of 1971 to grow into a 40 year
old mighty oak. The Dean of Strathclyde Business School, Professor Susan
Hart, in her own brief remarks, congratulated the Department on this
milestone. She commended the vision of the Department’s founding staff
and expressed satisfaction at the Department’s continuing success and
ambitions.
The
formal Anniversary Banner unveiling ceremony was undertaken by the Dean,
Professor Hart, who pulled on the champagne bottle-shaped cord following
a lively countdown, joined by an enthusiastic crowd of about 200. A huge
cheer greeted the sighting of the banner, and it was all smiles as the
customary group photograph was taken to commit the first-ever Banner
Unveiling event to the history books.
The
event also featured the cutting of a beautifully customized Anniversary
cake by a 10-person team reflecting a cross-section of the Marketing
Department’s ‘family’. The team led by Professor Baker and Professor
Hart included Mr Douglas Vinton (CIM), Mr Keith Crosier (ex-staff), Dr
Eleanor Shaw (current staff), Melissa McCrindle (alumna), Mr Mark
Silcock (MSc student), Ms Lisa Glen (UG student), Ms Fatema Kawaf (PhD
student), and Professor Kevin Ibeh (current HOD).
The
last words of the day went to Professor Stan Paliwoda, co-chair of the
Marketing 2011 organising committee, who thanked everyone for attending
and urged their active participation in future Anniversary events.
For more photos of the big event, please go
here.


